store brand

noun

an item offered for sale under a store's own label.

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Example Sentences

Tritton wants store brands to hit 30% of sales in a few years, up from 10% now.

What’s more, retailers like Target and Walmart are ramping up their store brands.

As Fortune detailed in a feature last year, that has included remodeled stores, more beauty products, an overhaul of store brands and items like Starbucks and Lego products and more fresh food, including fruit and meat in some stores.

From Fortune

For example, famous museums, landmark hotels, or well-known store brands are also likely to be prominent in local search results.

From Search Engine Land

store-bought store card

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