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mis-sell

verb

  1. to sell a financial product that is inappropriate for the needs of the customer
“Collins English Dictionary — Complete & Unabridged” 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012


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Example Sentences

Film-makers claim the right to mis-sell films as history, sexed up with invention.

Pork producers and buyers argue prices will remain high, helped in part by 2014 regulations intended to make it harder to mis-sell lower-quality Iberian pigs—which have been fattened on feed and are not free range—as the acorn-fed variety.

Banks are the tip of the proverbial iceberg There are myriad ways in which arbitration doesn’t measure up to the kind of recourse that you can seek in a court, if you feel that your bank or credit card company has taken advantage of you, sought to mis-sell you a product from a mutual fund to a mortgage, that isn’t in your interests, or simply overcharged you.

Although fines appear to have substantially reduced financial incentives for firms to mis-sell, the complexity of products, sales incentives and company cultures meant the risks remained.

From BBC

In other words, a Government-owned bank may have managed to mis-sell a Government-run scheme to the very customers it was designed to help.

From Forbes

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