counterprogram

[ koun-ter-proh-gram, ‑gruhm ]

verb (used with object)

, coun·ter·pro·gramed or coun·ter·pro·grammed, coun·ter·pro·gram·ing or coun·ter·pro·gram·ming.

1. to schedule (a broadcast on radio or television) to compete with one on another station.

verb (used without object)

, coun·ter·pro·gramed or coun·ter·pro·grammed, coun·ter·pro·gram·ing or coun·ter·pro·gram·ming.

1. to engage in such scheduling of broadcasts.

Word History and Origins

Origin of counterprogram¹

First recorded in 1960–65; counter- ( def ) + program ( def )

Example Sentences

For some reason, his attempt to "counterprogram" the first night of the DNC was a lackluster speech in front of a small group of people and some manufacturing equipment.

From Salon

Trump meanwhile will be trying to counterprogram the Democrats' convention with rallies in various swing states and his campaign will be holding press conferences at the Trump property in Chicago on a daily basis.

From Salon

President Joe Biden tried to counterprogram this with a pro-woman message centered around protecting reproductive rights.

From Salon

And with each attempt to counterprogram against my own instincts, I became more frustrated and dissatisfied.

From New York Times

There seemed little evidence that Trump’s attempt to counterprogram the debate, by appearing in an online interview with Tucker Carlson at about the same time on Wednesday, appreciably affected the number of people who were interested in checking out the eight alternatives.

From Washington Times