colorcast

[ kuhl-er-kast, -kahst ]

noun

1. a television program broadcast in color.

verb (used with or without object)

, col·or·cast, col·or·cast·ing.

1. to broadcast or televise in color.

Word History and Origins

Origin of colorcast¹

First recorded in 1945–50; color + (broad)cast

Example Sentences

Adman Blake Johnson of Kenyon & Eckhardt reported that the commercials, which were colorcast, cost five times more than usual and were rehearsed for three days instead of the customary few hours.

From Time Magazine Archive

NBC will colorcast the convention proceedings from start to finish with Huntley, Brinkley, McGee, Vanocur, Chancellor and Newman reporting; CBS will do the same, with Cronkite leading Analysts Mudd and Sevareid, Reporters Wallace and Reasoner.

From Time Magazine Archive

And off prime time, NBC will continue to colorcast the Johnny Carson Show and at least 18 daytime hours each week.

From Time Magazine Archive

NBC began the sixth year of its outstanding TV Opera series with a capable colorcast of Mozart's Abduction from the Seraglio; it did even better with the returning cultural show, March of Medicine.

From Time Magazine Archive

NBC showed a satisfying colorcast of the opera Carmen to hundreds of invited guests in Manhattan, and last week followed it with the first closed-circuit broadcast from New York to Hollywood, where a group of moviemen were unhappily impressed by the vivid picture and surprisingly fine texture of color TV.

From Time Magazine Archive

Related Words

• air
• announce
• beam
• circulate
• communicate
• relay
• send
• televise
• transmit