build into

verb

1. tr, preposition to make (something) a definite part of (a contract, agreement, etc)

Example Sentences

Maybe we'll do multiple seasons, and I think over time it'll build into something people connect with.

From Salon

It was always so bizarre, the best executive in the history of sports living down the street from an organization he helped build into the most celebrated in sports … and yet they didn’t talk.

From Los Angeles Times

In fact, you even build into the story that Fiona Apple’s “Paper Bag” is the song that played when she met her friend Sarah in college.

From Salon

Manager Scott Servais tried to downplay the situation somewhat, not wanting it to build into something more.

From Seattle Times

“I think there’s a lot of really interesting forms of gamification and gameplay formats and ‘what’s at stake’ that we’re hoping to build into with all of our partners,” Madding said.

From Slate