niche

[ nich, neesh ]

noun

1. an ornamental recess in a wall or the like, usually semicircular in plan and arched, as for a statue or other decorative object.
2. a place or position suitable or appropriate for a person or thing:

   to find one's niche in the business world.

   Synonyms: berth, slot, vocation, calling

3. a distinct segment of a market.
4. Ecology. ecological niche ( def ).

adjective

1. pertaining to or intended for a market niche; having specific appeal:

   niche advertising.

verb (used with object)

, niched, nich·ing.

1. to place (something) in a niche.

niche

/ niːʃ; nɪtʃ /

noun

1. a recess in a wall, esp one that contains a statue
2. any similar recess, such as one in a rock face
3. a position particularly suitable for the person occupying it

   he found his niche in politics

4. modifier relating to or aimed at a small specialized group or market
5. ecology the role of a plant or animal within its community and habitat, which determines its activities, relationships with other organisms, etc

verb

1. tr to place (a statue) in a niche; ensconce (oneself)

niche

/ nĭch,nēsh /

1. The function or position of a species within an ecological community. A species's niche includes the physical environment to which it has become adapted as well as its role as producer and consumer of food resources.
2. See also competitive exclusion principle

Other Words From

• un·niched adjective

Word History and Origins

Origin of niche¹

First recorded in 1605–15; from French, Middle French, back formation from nicher “to make a nest,” from Vulgar Latin nīdiculāre (unrecorded), derivative of Latin nīdus nest

Word History and Origins

Origin of niche¹

C17: from French, from Old French nichier to nest, from Vulgar Latin nīdicāre (unattested) to build a nest, from Latin nīdus nest

Example Sentences

"Nicole Scherzinger really thought it was a great idea to come out as a Trump supporter? When she's literally on the verge of a Tony nomination. Broadway is run by gay and trans people. After a flop attempt of a solo career, she finally found her niche and ruins it," another person chimed in.

From Salon

Such newer platforms are still niche, of course—but remember, even the far-right ideologies that propelled Trump to where he is were once relegated to niche internet corners.

From Slate

Even so, European space officials believe Ariane-6 can carve out a niche for itself.

From BBC

All those weird, hyperspecific, brain-wormed subjects that were once the domain of obscure message boards, comment sections, and niche social networks—hey, what if they were national talking points?

From Slate

“It was all over the internet for months. I think it’s just recognizable to everybody in L.A. In a weird way it’s super niche, but also recognizable. Everyone has had some sort of connection to it in a way.”

From Los Angeles Times

Related Words

• alcove
• slot