marketing

[ mahr-ki-ting ]

noun

1. the act of buying or selling in a market.
2. the total of activities involved in the transfer of goods from the producer or seller to the consumer or buyer, including advertising, shipping, storing, and selling.

marketing

/ ˈmɑːkɪtɪŋ /

noun

1. the provision of goods or services to meet customer or consumer needs

Other Words From

• inter·market·ing adjective
• pre·market·ing adjective

Word History and Origins

Origin of marketing¹

First recorded in 1555–65; market + -ing ¹

Example Sentences

Blackpool South MP Chris Webb, himself a new parent, is calling for tighter pricing regulations on the sale of baby formula, amid concerns about rising costs and out-of-control marketing to new parents.

From BBC

In December, Li started a Xiaohongshu account marketing herself as a “Rainbow Lawyer.”

From Los Angeles Times

Hoover accepted this challenge in June, replacing marketing veteran Kathy Carter as LA28’s chief executive.

From Los Angeles Times

Despite this, public perception of the site seems overwhelmingly negative—and much of its bad reputation comes from the viral marketing ploys the company uses to reel in new users.

From Slate

Stake may be shameless about using its Kick stars to promote gambling, but its marketing strategies are not isolated to their Twitch knockoff.

From Slate

Related Words

• buying
• commerce
• retailing
• selling