down-market

[ doun-mahr-kit ]

Phonetic (Standard)IPA

adjective

appealing or catering to lower-income consumers; widely affordable or accessible.

down-market

relating to commercial products, services, etc, that are cheap, have little prestige, or are poor in quality

First recorded in 1970–75

So did down-market white males, who seemed to react to Clinton with almost visceral dislike.

But as they diffused down-market, they became traps for people who did not understand the risks they were accepting.

And selling into a down market struck some people as irresponsible.

Fifty thousand people marched down Market Street after a week of this monitoring.

His bearers broke for the sidewalk, and down Market Street he went, a blue-and-gold serpentine dancing behind him.

I love to be one of the procession that marches forever up and down Market street, such a brave procession.

But Wyn did not see her anywhere, and it seemed useless to wander down Market Street looking for her.

He looked as though one gentle shove might send him yodeling down Market Street in his underdrawers.

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