sticker shock

noun

1. unpleasant surprise on learning of an unexpectedly high price for an item.

Word History and Origins

Origin of sticker shock¹

sticker ( price ) + shock

Example Sentences

But economic pain — inflation, a lack of affordable housing, sticker shock when filling gas tanks and grocery carts, fears about steady employment and sustainable wages that can support their families — is acute in conversations with voters in Nevada.

From Los Angeles Times

The cost estimate has left supporters and detractors with sticker shock.

From Los Angeles Times

The sticker shock on costs of goods is far from imagined and there’s a stark difference between pre-COVID and now.

From Salon

“Some do get sticker shock immediately and they’re like, ‘Oh, I thought I could get away with spending $20,000,’” says Blessinger, owner of Kindred Weddings and Events.

From Los Angeles Times

Soon, if you’re booking a place to stay in California — whether you live in the state or not — this kind of sticker shock from hidden, or “junk,” fees will be far less likely to spoil your trip.

From New York Times