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popularization

American  
[pahp-yuh-ler-ahyz-ay-shuhn, -iz-ay-shuhn] / ˌpɑp yə lərˌaɪzˈeɪ ʃən, -ɪzˈeɪ ʃən /

noun

  1. the act, process, or result of making something popular or of altering it to increase popular appeal.

Definitions and idiom definitions from Dictionary.com Unabridged, based on the Random House Unabridged Dictionary, © Random House, Inc. 2023

Idioms from The American Heritage® Idioms Dictionary copyright © 2002, 2001, 1995 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company.