microsegment

[ mahy-kruh-seg-muhnt ]

noun

1. a stretch of speech preceded and followed but not interrupted by juncture.

Word History and Origins

Origin of microsegment¹

First recorded in 1955–60; micro- + segment

Example Sentences

Why not use information that already exists through state-issued driver’s license and identification cards as a starting point to microsegment the population and assign people in advance a date, time and location for their vaccine provided at a state-run vaccination center?

From Washington Post

“We can microsegment as thin as we want in the future,” Ms. Haziot said.

From New York Times

On the other hand, it’s very helpful to advertisers to know which “microsegment” a person falls into in order to better target ads, and here the line between demographic and sensitive information begins to blur a bit.

From Slate

Let’s say you’re an OB-GYN, and Facebook determines that many of the patients connected to you share the commonality of being very interested in maternity products and falling into the “middle-class expectant mother” microsegment.

From Slate