flip side

American  

noun

Informal.

1. the reverse and usually less popular side of a phonograph record.

2. an opposite, reverse, or sharply contrasted side or aspect of something or someone.

   The flip side of their charitable activities is a desire for publicity.

---

flip side British  

noun

1. another term for B-side

2. another, less familiar aspect of a person or thing

   the flip side of John Lennon

---

Etymology

Origin of flip side

First recorded in 1945–50

Example Sentences

The flip side is that Nvidia is now cheaper than it often is.

From Barron's • Apr. 14, 2026

On the flip side, a people-forward way of living, with a lot less technological intrusion, would definitely involve more annoyance.

From Salon • Apr. 13, 2026

“But the flip side of that was being able to sort of hide out, and not show my face. I would just go on these long walks, weeping.”

From Los Angeles Times • Mar. 31, 2026

"That could be massive. On the flip side, it could be massive for Arsenal as well if they win. It is a really exciting game that carries huge significance for both teams."

From BBC • Mar. 22, 2026

“But the flip side of not ‘looking right’ means you can walk away from it completely and never ask yourself if that’s actually out of respect, or just out of fear.”

From "Legendary Frybread Drive-In" by Cynthia Leitich Smith