dynamic pricing

British  

noun

1. commerce offering goods at a price that changes according to the level of demand, the type of customer, or the state of the weather

---

Example Sentences

Starboard sees opportunities to lower per-unit costs by optimizing the company’s car reconditioning process, and to maintain sales volume through more dynamic pricing.

From Barron's • Mar. 11, 2026

The company has denied that it was ever engaged in dynamic pricing or surveillance pricing, saying that prices didn’t change in real-time or in response to personal, demographic, or behavioral data.

From The Wall Street Journal • Jan. 8, 2026

The company said the price chranges were not dynamic pricing, the practice used by airlines and ride-hailing services to charge more when demand surges.

From Los Angeles Times • Dec. 22, 2025

And finally, Instacart’s variable prices signal a growing trend toward dynamic pricing for everything from eggs to soccer tickets.

From Slate • Dec. 13, 2025

There will not be any dynamic pricing in this sale, but prices are likely to be considerably higher if fans try to buy off Fifa's resale site following this phase.

From BBC • Dec. 11, 2025