direct mail
mail, usually consisting of advertising matter, appeals for donations, or the like, sent simultaneously to large numbers of possible individual customers or contributors. Abbreviation: DM
Origin of direct mail
1Other words from direct mail
- di·rect-mail, adjective
Words Nearby direct mail
Dictionary.com Unabridged Based on the Random House Unabridged Dictionary, © Random House, Inc. 2024
How to use direct mail in a sentence
Pulling away from the platform has created space for the brand to experiment with Snapchat, direct mail, out-of-home billboards and even television.
Another DTC brand diversifies media strategy amid ‘looming fear of being solely dependent on Facebook’ | Kimeko McCoy | February 4, 2021 | DigidayOver the past few months, The Los Angeles Times has been pitching direct mail and custom publishing campaigns to media agencies focused on DTC brands.
With America still on lockdown, publishers lean into direct mail | Max Willens | February 1, 2021 | DigidayWhile the company has clients in sectors other than media, such as nonprofits, it has spent the past several years trying to tie its disparate services, including direct mail, magazine fulfillment, and customer service together.
Hearst’s CDS Global makes an identity play with single sign-on solution | Max Willens | January 13, 2021 | DigidayWinning marketers are strategically merging automation and digital data with the more intimate channel of direct mail.
Boost ROI with intent data and personalized multichannel marketing campaigns | Walter Thompson | December 3, 2020 | TechCrunchA Kantar study found when assessing the impact of a total HFSS TV ad ban, 82% of that spend would be redirected to other forms of media, including online, outdoor and direct mail.
‘Just waiting for the knockout blow’: U.K. government’s junk food ad ban yet another hit for already battered publishers | Lara O'Reilly | July 28, 2020 | Digiday
And as any resident of Florida, Colorado, or Ohio can attest, there was no shortage of ads or direct mail.
Speed Read: Kenneth Vogel’s ‘Big Money’ Shows How PACs Control Politics | William O’Connor | June 9, 2014 | THE DAILY BEASTThe most direct mail route was not the one best suited for human travel in a time when railroading was still in its infancy.
Santorum’s Audi and Other Political Transportation Follies | Ben Jacobs | February 18, 2012 | THE DAILY BEASTInstead, it seems likely that any funds super PACs cannot spend on television ads will be used on direct mail.
Is Super PACs’ Influence on the 2012 Presidential Election Overhyped? | Ben Jacobs | February 16, 2012 | THE DAILY BEAST“There are candidates out there who like to design their own direct-mail pieces,” chuckles Baselice.
He also says Dornan presaged the Tea Party's money machine by using nationwide direct-mail fundraising.
I worked at a direct-mail house, proofreading the mailing labels.
Someone Comes to Town, Someone Leaves Town | Cory DoctorowIn 1788, a direct mail-coach was put on between London and Glasgow, to go by what is known as the west coast route, vi Carlisle.
Her Majesty's Mails | William LewinsI will send you a short note by the direct mail so that you shall not be surprised at the delay in the delivery of this.
Secret History of the English Occupation of Egypt | Wilfrid Scawen BluntThere is also a direct mail service between Suez and Port Sudan.
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