Couéism

[ koo-ey-iz-uhm, koo-ey-iz- ]

noun

1. a method of self-help stressing autosuggestion, popular especially in the U.S. c1920 and featuring the slogan “Day by day in every way I am getting better and better.”

Word History and Origins

Origin of Couéism¹

From the French word couéisme, dating back to 1920–25. See Coué, -ism

Example Sentences

Hence the successful cures accomplished in special neurotic cases by Christian Science, Buchmanism, Seventh-Day Adventism, and Coueism.

From Time Magazine Archive

Philio Emile Coue, 71, famed as the French druggist whose autosuggestion ministrations wrought "miracles" among the sickly, crippled, enervated, in France, England, U. S. In 1923 and 1924, in Manhattan Coue held clinics, murmured, "Ca passe, ca passe!" and gathered up the dollars and discarded crutches, heard stutterers talk fluently, noted Coueism turn fad, society women form Coue clubs.

From Time Magazine Archive

Loud or silent repetition of inspiring words has been found effective in Coueism and similar systems of psychotherapy; the secret lies in the stepping-up of the mind's vibratory rate.

From Project Gutenberg