personalization

American  

[pur-suh-nl-ahy-zey-shuhn] / ˌpɜr sə nlˌaɪˈzeɪ ʃən /

noun

1. the act or process of marking with one’s initials, name, or monogram.

   Each book has a leather cover, marbled endpapers, and a nameplate for personalization.

2. the act or process of making a general statement, work, etc., into one that is particular to an individual.

   The Writing Your Novel class will focus on observation, personalization, and realization of character.

   The game deliberately uses fear and terror to enhance the personalization and subjectivity of the events and to increase their impact.

3. the act or process of portraying people with an emphasis on their human characteristics.

   The camp’s goal in bringing together children from both sides of the conflict is to encourage personalization and humanization of the other side.

4. the act or process of tailoring something to meet an individual's specifications, needs, or preferences.

   The new learning and assessment models allow for personalization of instruction for each student.

   As end users continue to get more demanding, customization and personalization play an increasingly vital role in the success of any software platform.

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Etymology

Origin of personalization

personaliz(e) ( def. ) + -ation ( def. )

Example Sentences

In another condition, participants chose which features to examine, and a personalization algorithm selected which items they were likely to sample most frequently.

From Science Daily

What workers in nonterritorial offices give up in personalization, they gain in control; they can join a communal table when they need to share ideas and retreat to a nook when they have to concentrate.

From Scientific American

To do so, tap on your personal icon in the upper-right corner and select Settings > Privacy & security > Data & personalization.

From The Verge

This might be a device that’s for first adopters, but it’s also part of a larger push in the beauty industry to use technology as a form of personalization.

From The Verge

“Personalization is the result of a user’s choice, and true personalized recommendations must ensure the user’s freedom to choose, without compulsion,” the op-ed piece read.

From The Verge