analytics

American  

[an-l-it-iks] / ˌæn lˈɪt ɪks /

noun

1. (used with a singular verb) the science of logical analysis.

2. (used with a singular verb) the analysis of data, typically large sets of business data, by the use of mathematics, statistics, and computer software.

   digital marketers with a strong knowledge of Web analytics;

   selecting the best analytics tools.

3. (used with a plural verb) the patterns and other meaningful information gathered from the analysis of data.

   an abundance of actionable analytics to help you deliver a better customer experience.

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Etymology

Origin of analytics

First recorded in 1580–90; analytic, -ics

Example Sentences

Those problems still exist, said Paul Bellew, the NFL’s chief data and analytics officer.

From The Wall Street Journal • Apr. 14, 2026

In 2016, Hillary Clinton’s presidential campaign, taking inspiration and personnel from Barack Obama’s two election wins, was a data-heavy enterprise that relied on analytics — and, famously, an algorithm named Ada.

From Salon • Apr. 13, 2026

That community began preparing on Monday, when more than 800 viewers joined a livestream of President Trump’s press conference on X, hosted by Hyperdash, a real-time analytics platform for Hyperliquid.

From The Wall Street Journal • Apr. 7, 2026

Eager to do more work with data analytics, McCardel joined Palantir in 2014.

From MarketWatch • Apr. 4, 2026

The weapons of common sense, not the analytics of Aristotle, are needed for their overthrow.

From Euthydemus by Jowett, Benjamin