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rate card

noun

  1. a list showing the rates charged by a magazine, newspaper, radio or television station, etc., for various types of advertising.


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Word History and Origins

Origin of rate card1

An Americanism dating back to 1900–05
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Example Sentences

It had a particular focus on programmatic advertising, although the participants learned how to set CPMs and create rate cards for direct-sold campaigns as well.

From Digiday

Prices on TV networks’ rate cards are up 30% year over year, Geving said.

From Digiday

It requires an arithmetical head for that: a first-rate card-player is a financier spoilt.

The law says that the rate card shall be on the door of a hotel, but it does not say that it shall be in Lithuanian.

The last column on the rate card is reserved for this purpose.

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