money is no object

Idioms and Phrases

Also, expense is no object . It doesn't matter how much it costs, as in Get the very best fur coat you can find—money is no object . In this expression no object means “something not taken into account or presenting no obstacle.” It was first recorded as salary will be no object in a 1782 newspaper advertisement for someone seeking a job. Both money and expense were so described by the mid-1800s.