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direct marketing

noun

  1. marketing direct to the consumer, as by direct mail or coupon advertising.


direct marketing

noun

  1. selling goods directly to consumers rather than through retailers, usually by mail order, direct-mail shot, newspaper advertising, door-to-door selling, telephone selling, the internet, or television home-shopping channels Also calleddirect selling
“Collins English Dictionary — Complete & Unabridged” 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012


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Example Sentences

From there, the goal is to extend that identity capability across use cases ranging from traditional direct marketing to measurement of paid media.

TV advertising and direct marketing have been leveraging the potential of the household for decades.

From Digiday

Moreover, you can store such data as well as use it to improve your direct marketing campaigns.

In studying this subject, the direct marketing of fruit, let us first see how much it includes.

A successful type of direct marketing is through roadside stands.

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