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diffusion line
noun
- a range of clothes made by a top fashion designer for a high-street retailer
Example Sentences
She moved to New York in 2018 to join the design team of the designer’s diffusion line called the Marc Jacobs.
When the London-based creative director Anna Laub founded Prism over a decade ago, the brand’s product offering consisted solely of streamlined modern eyewear, but it has since evolved to encompass resort and swimwear — and, in 2019, activewear, under the diffusion line Prism Squared.
That’s clear in the scene’s semiregular routine of correction, in which one user posts something erroneous, and another jumps in with a video or comment, like which collection a particular garment comes from, or which diffusion line a certain T-shirt is from.
In many ways, Ferrari was already a diffusion line: The flashy sports cars sell for prices that reach into the millions because they are road-ready counterparts to the unattainable racecars of Formula 1 dreams.
Lorenzo started the luxury brand Fear of God in 2013 and added the more accessible Essentials in 2018 after a stint with F.O.G., a diffusion line that didn’t quite match the designer’s vision for what he wanted his brand to be.
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